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Don Mitchell
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Internal Actions to Improve Stock Price

Reduce Your Cost of Capital and Make Better Investments to Create Better Financial Results: Reducing the cost of capital is the most significant opportunity available for most companies to achieve and sustain a competitive cost advantage. This process accurately links, for the first time, investments and capital decisions with earnings, cash flow and stock price. It was developed by 27 companies over three years to address the issues not correctly calculated by the commonly-used Capital Asset Pricing Model. The capital management analysis is a powerful tool for identifying ways to accelerate earnings and cash flow growth that are otherwise hard to spot and understand. The capital mix is almost always hurting the company's overall returns in ways that would not normally be obvious. This process provides a better way to evaluate the businesses contributions to earnings, cash flow and stock price and a simple, effective logic for making the critical balancing tradeoffs.

Capital Management


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